Trader Joe’s, earlier known as Pronto Market was found several years ago, in 1958, by Joe Coulombe. It is a subsidiary of German supermarket chain ALDI Nord. It has headquarters in Monrovia, California, USA and it is associated with Retail (grocery) industry.
In any business, there are several companies & brands which compete with each other by offering similar products & services.
For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.
Quick Glance:
- 1. Walmart
- 2. Kroger
- 3. Amazon
- 4. Target
- 5. Publix
- 6. Whole Foods Market
- 7. Safeway
Below we look at the top 7 competitors of Trader Joe’s.
1. Walmart:
Walmart is the leading Multinational retail corporation founded in 1962, and incorporated in 1969, it is headquartered in Bentonville, Arkansas. The company is a family business because it is mainly controlled by the Walton family. Walmart company operates across the globe with over 11,500 retail units in 28 countries and as e-retailers in 11 countries.
2. Kroger:
The Kroger Company is one of largest grocery vendors in United States. The company was founded by Bernard Kroger in 1883. The company has established its headquarters in Ohio.
Read more about Trader Joe’s
3. Amazon:
Having started its journey as online book seller, Amazon.com now can be called as global giant in online retail business. The founder of Amazon.com, Jeff Bezos attracted towards growth of internet reach in early 1990s and started this business in Seattle in 1995. Amazon is now a fortune five hundred company offering ecommerce, Prime Video, Amazon Music, AWS, Amazon Pay etc.
4. Target:
Target Corporation is one of the largest discount retailer and mass merchandiser in the United States. It offers everyday essentials at discounted prices. The company was founded by George Dayton in 1902 and was called “Goodfellow Dry Goods” at that time.
5. Publix:
Publix is a Supermarket chain which is employee-owned and has its headquarters in Lakeland, Florida. It was founded by George W Jenkins in 1930. It has its presence in the United States and is the largest employee-owned chain in the world.
6. Whole Foods Market:
Whole Foods Market is one of the largest American supermarket chain. It has nearly 500 stores in North America and UK. The main speciality that diversifies it is its selling of Organic products.
7. Safeway:
Safeway is one of the biggest competitors of Trader Joe’s.
To conclude, the above article highlights the various competitors which compete with Trader Joe’s. This understanding helps to evaluate the various external business factors for any company.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse analysis of more brands and companies similar to Trader Joe’s. This section covers many brands and companies.
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FAQs
Trader Joe's's competitors and similar companies include Giant Eagle, Weis Markets, WinCo Foods, Whole Foods Market and Raley's. Trader Joe's is a company operating a specialty grocery store chain. Giant Eagle is a company operating a supermarket chain and retail locations.
Who is Trader Joe's biggest competitor? ›
Top 10 Trader Joe's competitors
- Walmart.
- Bravo Supermarkets.
- CJ Express.
- DealsOfAmerica.com.
- HEB Grocery.
- Kroger.
- Pete's Market.
- Target.
Trader Joe's's competitors and similar companies include Giant Eagle, Weis Markets, WinCo Foods, Whole Foods Market and Raley's. Trader Joe's is a company operating a specialty grocery store chain. Giant Eagle is a company operating a supermarket chain and retail locations.
How is Trader Joe's different from its competitors? ›
Trader Joe's distinguishes itself by carrying selective private-label products not found at your typical grocery stores. Unlike most chain supermarkets, Trader Joe's stores are quite small, typically under 15,000 square feet and carry around 4,000 stock keeping units (SKUs) per store.
What separates Trader Joe's from competitors in your eyes? ›
By partnering with other producers and using their own brand name and packaging, Trader Joe's is able to differentiate their private-label products from those of their competitors. This creates a sense of exclusivity and value for customers.
What is Trader Joe's sister company? ›
A tale of two Aldis
For those who are stunned to learn Trader Joe's isn't just an Aldi subsidiary but that there are two Aldis, let's take a step back. CNBC explains Aldi was originally founded as a suburban German corner store which brothers Karl and Theo Albrecht inherited after World War II.
What gives Trader Joe's a competitive advantage? ›
They Provide a Seamless In-Store Experience
Beyond the friendly staff, the in-store experience has been optimized with the customer in mind. For example, a typical supermarket has 40 to 50,000 SKUs (stock-keeping units). A Trader Joe's store typically has about 4,000, so only about 10% of the total number of products.
What is the German equivalent of Trader Joe's? ›
Aldi, a grocery retailer based in Germany that slightly predates Trader Joe's, has stores across Europe and the US.
Are Aldi and Trader Joe's the same company? ›
A popular misconception about Aldi U.S. BB #:116756 is that it's a sibling company, or at least a cousin, to Trader Joe's BB #:162286. It is not. While the two chains have some similarities, with both following a low-price, private-label-dependent strategy, they are independently owned and operated.
Is Aldi comparable to Trader Joe's? ›
This makes me think the quality of their products is the same as — if not better than — the more expensive items at other stores. Not only does Aldi have better prices and a more relaxed atmosphere than Trader Joe's, but I've found Aldi's produce stays fresh longer — a convenience that may turn me into a loyal shopper.
She mentioned the outgoing, charismatic employees who are encouraged to strike up conversations, its quirky hand-drawn signs, its low prices, its unique seasonal products, and its fun, laid-back atmosphere that helps it to stand out from the hustle and bustle of other popular supermarket chains.
Why are Trader Joe's employees so happy? ›
Their efforts are fairly compensated, causing employees to feel fulfilled by their hard work. They receive a 20% discount on all store items, access to health benefits, and satisfactory pay in accordance with the amount of time that they have worked at Trader Joe's.
What makes Trader Joes stand out? ›
Reasonable Prices
Since the significant majority of products for sale at Trader Joe's is from the chain's private label, the prices are pretty competitive. Costco is known for its $5 rotisserie chicken, and Trader Joe's is known for its affordable fancy cheeses, wine, dips, and more.
Who is Trader Joes main competitors? ›
Trader Joe's competitors include H E B, Whole Foods Market, Safeway, Sprouts Farmers Market and NatureBox. Trader Joe's ranks 2nd in Product Quality Score on Comparably vs its competitors.
What are Trader Joe's weaknesses? ›
Trader Joe's Weaknesses
- Product recalls in the past has affected the brand image of the company.
- Geographic limitation of Trader Joe's as compared to some leading competitors means low market share.
Developing Your Unique Selling Proposition
For example, Trader Joe's created an experience for their customers that no one else could replicate. They had unique products at low prices and customer service that was unlike anything else in the industry. To develop your own USP, think outside the box.
Is Target a competitor of Trader Joe's? ›
Target and Trader Joe's are unique among their competitors for adopting the “fast casual” philosophy in unexpected categories like home and grocery.
Is Aldi a competitor of Trader Joe's? ›
The one big thing Trader Joe's and Aldi have in common
They both provide shoppers with exclusive products, sure, but that's probably not so unexpected to those who shop there. Apart from the unique products on the shelves, the two stores also share another quality: They're both owned by the same people.
What is Trader Joe's target market? ›
Analytics firm Numerator found that the typical Trader Joe's shopper is white or Asian and between 25 and 44 years old, according to its data. She typically has a bachelor's degree or above and an annual income of more than $80,000.
Why is Trader Joe's such a big deal? ›
We buy direct from suppliers whenever possible, we bargain hard to get the best price, and then pass the savings on to you. We buy in volume and contract early to get the best prices. If an item doesn't pull its weight in our stores, it goes away, making room for another innovative new product.
